Stakeholder view of key media issues 2008

Mapping the Landscape: CSR Issues for the Media Industry 2008, highlighted responsible advertising, transparent editorial policies, and balanced output as issues increasingly important for media companies.

CSR issues common to all sectors Common CSR issues with distinct implications for media Unique CSR issues for media
Supply chain integrity
Community investment
Environmental Management
Staff investment
Community investment
Climate change
Staff diversity
Corporate Governance
Customer relationships

Plurality
Promotion of causes
Data protection
Entertainment and gaming
Treatment of freelancers
IP and copyright
Health, safety and security
Transparent ownership
Compliance
Digital divide
Education
Communication impacts
Responsible advertising
Promotion of sustainable development
Human rights
Information integrity
Citizenship

Valuing creativity
Creative independence
Diversity of output
Media literacy
Transparent and responsible editorial policies
Freedom of expression
Impartial and balanced output

RED: new issues highlighted
BOLD: issues scoring highly

Read the full report – Mapping the Landscape: CSR Issues for the Media Industry 2008